30+ Years
Working inside the K-12 education market
$100M+
Revenue growth generated across education organizations
Hundreds
Of relationships built with school, district, and state leaders
Why Midday Advisors Exists
Midday Advisors is a new company. The experience behind it isn’t.
The K-12 market looks simple from the outside. It isn’t. District procurement cycles are different. Budget timelines are fixed. Decision-making involves multiple stakeholders. Relationships matter. Trust matters. Timing matters. Most consultants and agencies discover those realities after they’re hired.
Scott Noon spent his career learning them from the inside. Over the last three decades, he has led marketing, revenue, and growth initiatives for organizations serving schools, districts, service centers, and state departments of education across the country. He has helped education companies clarify their positioning, improve pipeline performance, align sales and marketing teams, and generate meaningful revenue growth. Midday Advisors was created to give education organizations access to senior-level marketing and revenue leadership without the cost and commitment of a full-time executive hire.
What Makes Midday ADVISORS Different
Deep K-12 Market Knowledge
Selling into education requires more than marketing expertise. It requires an understanding of district buying behavior, procurement processes, funding cycles, and the realities school leaders face every day.
Revenue-Focused Leadership
Marketing activity is only valuable when it creates business results. Every engagement is designed to improve positioning, strengthen pipeline performance, and support measurable revenue growth.
Practical, Hands-On Support
No theoretical frameworks. No generic playbooks. Just practical strategies and execution plans built around your organization’s goals and resources.
The Right Expertise For The Right Challenge
Some engagements need more than one person. When they do, Midday Advisors pulls in a working network built over 30 years in this market — sales operations specialists, Salesforce and HubSpot engineers, content specialists, graphic designers, paid media specialists, and communications experts. Scott stays the senior owner of the strategy. The network executes alongside him, so you’re never blocked waiting on one calendar.
This network includes:
- Sales Operations Specialists
- Salesforce & HubSpot Engineers
- Content Specialists
- Graphic Designers
- Paid Media Specialists
- Communications Experts
You get exactly the expertise your project requires without paying for a large agency structure you don’t need.
He Gets Us!
And other kind words from our clients
Scott has a unique talent for capturing the essence of what you’re trying to achieve and bringing it to life with astounding results. Not only does he listen carefully to your needs and objectives, but he also works diligently to deliver outstanding outcomes in a surprisingly short amount of time.
